A Guide To Setting Up a Home Based Internet Business

By Jon Allo

The prospect of setting up a home based internet business may worry some people as they might think that they do not have the technical skills or any knowledge of how internet business actually works. These thoughts are common, but there are no rules and regulations as to who can or cannot set up and online business from home. There is no age barrier, or level of education required, it does not matter about your level of internet experience or event that you do not have nay products to sell.

All of the reasons for not setting up a home based business on the internet can be easily overcome if you are willing to learn and have the determination to build a sustainable and long term business.

Why set up a Home Based Internet Business?

Everybody has a different reason why they want to set up a home based internet business. Firstly, there is the reason for setting up the online business itself. In this current economy many people need some extra income to help pay for the increasing cost of living as regular wages and salaries do not go up or even are reduced. Other people may have been forced to leave their jobs and not need to generate income to support themselves and their families.

But why set up a new business on the internet?

It is a well know fact that more and more people are using the internet to buy products and services. If you have a home based internet business that can tap into this online-buyer market you have a world wide audience, rather than just a local or passing trade audience that you get with a traditional 'bricks and mortar business'.

Also, when you are starting a home based internet business, your set up costs are considerable less than that of a traditional offline business. You will have an element of business costs for your online business, but they will not be anything like the traditional costs of premises, staff, utilities, equipment and infrastructure that you will incur with a physical premises.

The five ingredients for long term and sustainable home based internet business

1. A Solid Online Business Model

Your home based internet business should have three key components. Firstly, products that provide you with recurring income, where you sell it once and you get paid every month. Second, products that you sell on behalf of product merchants that pay you a commission, also know as affiliate marketing. Third, high ticket items that means you earn in access of $1000 per sale.

2. A Customer Building Strategy

This means building a list of potential customer's emails with the help of autorepsonder software so that you can build a relationship with them. Also you need to have something that you can give away in exchange for a potential customers email address.

3. A Marketing Funnel

A marketing funnel is where you offer your prospects something of value to them for free (like a video or a free report) in exchange for their email address and name. Once the prospect is in your marketing funnel they go through as series of stages towards the buying process.

4. Sourcing Free and Paid Website Traffic

When you set up a home based internet business you need to be able to drive traffic to your website. If you have no traffic you have no business.

5. Education and Training

The internet has changed the lives and income of many people and it is vital that you are able to keep up to date with current trends. By learning from those who have gone before you it will save you many hours of frustration with home based internet business and will help you to avoid wasting money on online marketing strategies that do not work.

When setting up a home based internet business there can seem to be a mountain of obstacles to climb - from understanding search engine optimisation to blogging, from pay per click advertising to social media marketing, from finding the right products to sell to finding customers to buy them, the list goes on. To learn how to quickly and easily get your home based internet business started visit http://www.jonallo.com

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